Content Modeling

Content Modeling
Why Rich Text JSON Is Painful for React Developers
Rich text JSON needs a serializer per node type, forever. Here's the real cost, and the case MDX doesn't win.
Samer Alsayegh··4 min read

Content Modeling
What Is Content Operations?
What is content operations? See how it differs from strategy and CMS tools, plus the parts every real setup needs to run.
Samer Alsayegh··5 min read

Content Modeling
Using Company Data for Sales Personalization
Company data describes a business, not a person. See what it covers and how sales teams use it to write outreach that fits.
Samer Alsayegh··5 min read

Content Modeling
Demographic vs Geographic Segmentation: A Primer
Demographic segmentation groups people by who they are. Geographic segmentation groups them by where they live. See the real gap, and how to use both.
Samer Alsayegh··5 min read

Content Modeling
Why Your Vibe-Coded App Needs a CMS (Not Just a Database)
Vibe-coded apps often hardcode content in components or Supabase. See why a headless CMS fixes that, and when it's not worth doing.
Samer Alsayegh··8 min read